White Line Hotels® is a cool edit & guide to the hotels that are real special - worldly and yet fiercely local, those little lifestyle hubs you wanna love. Our pads simply challenge monotony, make a statement, they have attitude and are fun, relaxed places – cast only for their neighbourhoods.


AuGust Restaurant | Boucherie is new, already famously buzzing in old town Zurich at the Widder Hotel.

New to the Zürich gastro scene, created by iconic architect Tilla Theus, AuGust Restaurant | Boucherie is already insanely popular with the locals - a social hotspot in the old town and a perfect match to the infamous Widder Hotel on the historic Rennweg.

New Parisian hotel of elegance, coolness & luxe style, created by Jacques Garcia.

Hot on the scene of demure Paris and just in time for Paris Fashion Week is the fabulous new La Réserve Paris – Hotel & Spa, created by French icon of design and sophistication, Jacques Garcia, just off Rue du Faubourg Saint-Honoré & Avenue Montagine, close to the Champs-Elysées.

The Mediterranean Edit of chilled escapes & hotels laced in relaxed style.

IT'S A MED THING - a collection of 7 cute, small and luxury dens of coolness swimming in the Mediterranean Sea - these are the style boltholes of choice when it comes to finding somewhere special, crafted and loved.

The Alpine Edit of mountain ski lodges, luxury chalets and rustic dens of modernity

With the winter ski season now firmly open and snow finally in place, it's time to head off for some well deserved Alpine fun - This Ski Edit of hotels is packed with places that narrate modern Alpine living bathed in rustic charm some set to the best ski runs in the world, others gently absorb the wintery vibe and chill.